How to apply a designerly approach in your innovation practice, host: Rianne Valkenburg, How To Get There Summit 2016, @Krowden

How to apply a designerly approach in your innovation practice

This workshop is for anyone with a passion for innovating. Anyone who creates new products, services, concepts or interventions and who wants to effectively apply a different and new approach of thinking and doing while innovating; a designerly approach. Research into design thinking reveals
4 images of design thinking: value-driven innovation, experience-driven innovation, purpose-driven innovation and vision-driven innovation. The images of Design Thinking describe combinations of the role, responsibility and vision of the innovator, the innovator’s context, both social and physical, and the scope of the innovation project. An image provides a view on the world of innovation, that helps ‘reading’ the situation. This way of framing the context, hopefully, provides insights and inspiration.

17-11-2016 13:00 - 13:45

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How to apply a designerly approach in your innovation practice

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